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美国的快餐业举世闻名,且日益兴旺发达,分析其成功的秘诀在于遵循以下8个“F”:快(Fast):星罗模布般地设立在美国高速公路两旁的快餐店,首创于20世纪20年代,目的是为那些匆匆赶路,不愿在路上浪费时间的过客们设立的。现在郊区居民也不愿在路上耽搁时间,因此食品必须很快做。为节省时间,柜台上设有多台计算机,以便减少付款时间。快餐店绝不是悠闲地用餐的地方,甚至那低声轻放的音乐,也都节奏很快,以催促你赶快上路。
The world-famous fast-food industry in the United States is thriving and the secret to its success lies in following eight “F’s”: Fast: Starbucks is a fast-food restaurant set up on both sides of the U.S. highways, In the 1920s, the aim was for those who hurriedly hurriedly refused to waste time on the road. Now suburban residents are not willing to delay time on the road, so food must be done soon. To save time, there are multiple computers on the counter to reduce payment time. Fast-food restaurants are by no means casual places to eat, and even the whispering music is fast-paced to get you on the move.