上海体育学院赛事评估研究室已连续对2006年“网球大师杯·上海”、2007年“网球大师杯·上海”进行赞助商赞助效益和综合效益评估。赛事评估研究室分别从3个方面对“网球大师杯·上海”的各家赞助商进行评估:赞助商赞助价值、赞助合同的实施情况以及赛事现场观众认 Shanghai Institute of Physical Education Evaluation Laboratory has been on the 2006 “Tennis Master Cup Shanghai ”, 2007 “Tennis Master Cup Shanghai ” sponsor sponsorships and comprehensive benefit evaluation. Event Evaluation Lab evaluates each sponsor of Tennis Master Cup Shanghai in three aspects: the value of the sponsor’s sponsorship, the implementation of the sponsorship contract, and the audience of the event