江泽民同志多次在全国外宣工作会议上指出:“对外宣传工作是一项具有重要战略意义的工作。”“外宣工作只能加强,不能削弱。” 改革开放二十多年来,中国的社会经济取得了长足的发展。进入新的世纪,中国的改革开放事业更是从深度和广度上都进入了新的历史阶段。在这样的历史阶段,如何更好地开展电视对外宣传,是关系到建立良好的中国国际形象和持续健康地开展国内建设的大事。 对外宣传要有鲜明的针对性 国际上,当今世界的两大主题是和平与发展,但小的矛盾和斗争是客观存在的。我国所处的国际环 Comrade Jiang Zemin pointed out on many occasions during the meeting on foreign propaganda that “foreign propaganda work is an important strategic work.” “Outreach work can only be strengthened and can not be weakened.” For more than two decades of reform and opening up, China's Socio-economic development has made great strides. In the new century, China's reform and opening up undertaking has entered a new historical stage both in terms of depth and breadth. At this historical stage, how to better carry out the television outreach is a major event that concerns the establishment of a good international image of China and the sustained and healthy development of the country. To be Outwardly Targeted for Outreach Internationally, the two major themes in today's world are peace and development. However, small conflicts and struggles are objective. International ring in which my country is located