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云南日报报业集团为探索出一条集团内部多业态融合之路,体现融合出新,凸显自身定位、特色,尝试报道内容与方式的创新、拓展,尝试新型互动参与,实现多元创造,在新中国60华诞之际,于2009年7月初,举办全集团各子报、子刊、网站参加的“祖国好·云南红”大型采访活动。这次全省性采访活动,是一次集团多业态融合的生动实践,也是一次对新闻队伍的检验。
Yunnan Daily Newspaper Group to explore the integration of a multi-industry within the group of the road, embodies the integration of new, highlighting its own positioning, features, try to cover the content and methods of innovation, expansion, try new interactive participation, to achieve diversified creation, in New China On the occasion of the 60th Birthday, in early July 2009, a large-scale interviews with “Motherland Good · Yunnan Red” participated by all subgroups, sub-journals and websites of the entire group were held. This provincial-wide interview is a vivid practice of the multi-format integration of the group and a test of the news team.