2008年汶川大地震后,灾后恢复重建工作一直以来都受到了社会各界的高度重视和关注。在受灾地产业转型的迫切需要下,旅游业成为灾后恢复重建的重要任务之一。本文在总结灾害旅游相关研究的基础上,通过对白鹿镇灾后旅游业发展模式的分析上,探讨目前白鹿镇旅游业发展存在的问题,并针对性地提出了今后白鹿镇旅游业发展的对策及建议,从而更好地促进当地旅游业的可持续发展。 After the Wenchuan earthquake in 2008, the work of post-disaster recovery and reconstruction has always received great attention and attention from all sectors of society. In the urgent need of the transformation of the affected industries, tourism has become one of the important tasks of post-disaster recovery and reconstruction. On the basis of summarizing the related researches on disaster tourism, this paper discusses the existing problems in the tourism development of Bailu Town through the analysis of the tourism development patterns of Bailu town after disaster and proposes the future development of tourism in Bailu Town Countermeasures and suggestions to better promote the sustainable development of the local tourism industry.