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习近平总书记提出的以“内容建设为根本”的理念,创新了长期以来“内容为王”的提法。出版传媒企业在此理念指引下强化内容建设,大力推进体制机制改革,不断创新发展模式,有效实施融合发展,取得了骄人的业绩。在融合发展新常态下,出版传媒企业要进一步认清行业发展趋势,主动拥抱互联网,积极与新媒体、新技术、金融等要素跨界融合,不断破解体制机制、业态定位、发展路径、技术创新、商业模式等瓶颈,实现“形成立体多样、融合发展的现代传播体系”的奋斗目标。
General Secretary Xi Jinping put forward the concept of “content-based construction as the foundation” and innovated the term “content is king” for a long time. Under the guidance of this concept, publishing media enterprises have intensified content construction, vigorously promoted the reform of system and mechanism, continuously innovated their development mode, effectively implemented the integration and development, and achieved remarkable achievements. Under the new normal of integration and development, publishing and media enterprises should further recognize the development trend of the industry, proactively embrace the Internet, actively integrate with new media, new technologies and finance, and constantly crack down on institutional mechanisms, orientation, development path and technological innovation , Business model and other bottlenecks and achieve the goal of “forming a modern and diversified system of integration and development”.