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社会主义市场经济体制的确立,给仍囿于传统办刊方式的农业科技期刊敲响了警钟。那些曾使我们为之欣慰和骄傲的一期期杂志已步入了无人问津的怪圈。据统计,全国正式出版的诸多农业科技期刊中,有近80％的期刊陷在效益低下的泥淖里无力自拔。即使效益较好的期刊也面临着订数大幅度下降、印刷费涨幅居高不下、拖欠刊物款严重的困境。如何走出这种尴尬境地,获得积极的社会效益和良好的经济效益,已成了所有办刊人关注的热点。
The establishment of a socialist market economic system has sounded the alarm for agricultural science and technology journals that still remain in the traditional modes of running the newspapers. The issue of the magazine that once comforted and prided us has entered the uncovered circle. According to statistics, nearly 80% of many agricultural science and technology journals officially published in the country are unable to extricate themselves in the slightest inefficiency. Even better-performing journals are facing a substantial decline in the number of orders, printing fees rose so high, in arrears publication of a serious dilemma. How to get out of this awkward situation, obtain positive social benefits and good economic benefits has become a hot issue for all the journalists.