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HTC像一颗流星,在2011年的天空闪亮划过之后,便快速坠落。王雪红需要做的是管理、营销、服务等多方位变革。在三星、苹果乃至国内的联想、华为、金立等手机品牌的夹击下,HTC智能手机的销量在快速下滑,从而造成了HTC业绩的史上最大降幅。今年一季度,该公司营收331.2亿新台币,同比下滑22.6%,净亏损18.8亿新台币(约合6206万美元)。不过,身为台湾首富王永庆的女儿,王雪红另立门户,白手起家,创办的HTC成为2010年中国智能手机市场成长最快的品牌之一,并于2011年被《福布
HTC like a meteor, in 2011 the sky after the flash across, they quickly fall. Wang Xuehong need to do is management, marketing, service and other multi-faceted changes. In the Samsung, Apple and even the domestic Lenovo, Huawei, Jin and other mobile phone brands under attack, the sales of HTC smartphones are rapidly declining, resulting in the biggest decline in the history of HTC performance. In the first quarter of this year, the company reported revenues of NTD33.13 billion, down 22.6% from the previous year and a net loss of NTD1.88 billion (about US $ 62.06 million). However, as Taiwan’s richest man, Wang Yongqing’s daughter, Wang Xuehong separate portal, scratch, founder of HTC became China’s smart phone market in 2010, one of the fastest growing brands, and in 2011 by "