可口可乐公司正在酝酿一个大胆的想法:一罐可口可乐的价格为什么在所有时候都保持不变呢?在盛夏酷署,价格为什么不能定得高些,而在寒冷的冬天,价格又定得低些呢?这个饮料界的巨人可能很快就会使用一种与公司内部计算机网相连的“智能”售货机来实践这一想法,其方法是公司通过监控各个售货点的存货状况并根据情况来调整价格。 支持这场大规模革新的是经济的有线联结。因特网,公司网和无线装置正在将全球的人、机器和公司联结起来,将买卖双方联系起来,而且这种联系是前所未 Coca-Cola is brewing a bold idea: why the price of a can of Coca-Cola at all times unchanged? In the summer cool department, why the price can not be higher, and in the cold winter, the price is set lower? The giants in the beverage industry may soon start using an “intelligent” vending machine connected to the company’s internal computer network by practicing the idea by monitoring the inventory at each point of sale and adjusting it according to circumstances price. In support of this massive reform is a wired and economic link. The Internet, corporate networks and wireless devices are linking people, machines and companies around the world, linking buyers and sellers, and this connection is unprecedented