教育援疆是我国治疆大略的重要内容之一。本文结合对深圳职业技术学院新疆学子创业实践的调研,分析了新疆学子从事农产品营销的优势和短板,在提出应对策略的同时也指出,高校不仅可以从育人的角度服务新疆农业,亦可集成自身及所在区域的资源优势,实现“智力+技术+教育+人才+市场+资本”的有机互动,多层次立体化助力新疆发展现代农业。 Education Aid Xinjiang is one of the important contents of our country. Based on the investigation of entrepreneurship practice in Shenzhen Polytechnic, this paper analyzes the advantages and shortcomings of Xinjiang students engaged in marketing of agricultural products. At the same time, it also points out that colleges and universities can not only serve Xinjiang agriculture from the perspective of educating people, Integrate the resource advantages of itself and its region, and realize the organic interaction of “intelligence + technology + education + talent + market + capital” and promote the development of modern agriculture in Xinjiang at multiple levels.