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逆袭一词用来形容现代起亚汽车再贴切不过。从80年代第一辆出口小轿车在美国沦为笑柄,到如今继丰田、通用、大众、雷诺-日产之后全球排名第五大车企,2013年现代汽车和起亚汽车更分别以90亿美元和47亿美元的品牌价值荣登全球百强品牌榜,为汽车品牌增速最快。速度背后除了品质,还有企业理念,现代起亚汽车从未停止过努力,创新并持续公益项目,向社会传递自己的善意和责任。
The term counter-attack is used to describe Hyundai-Kia Motors. Since the first export car in the 1980s became a joke in the United States, and now the fifth-largest car company in the world after Toyota, GM, Volkswagen and Renault-Nissan, Hyundai Motor and Kia Motors took the $ 9 billion The value of 4.7 billion US dollars topped the list of the top 100 global brands for the fastest growing car brands. Behind the speed in addition to quality, as well as corporate philosophy, Hyundai-Kia Motors never stop efforts to innovate and continue the public welfare projects, to convey to the community their goodwill and responsibility.