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作为旅游强市,旅游产业在泰安市的经济发展中发挥着举足轻重的作用。随着“一带一路”战略的推进,中国与以俄罗斯为首的俄语国家往来日益密切,我国在外国游客入境旅游产业的发展上已经取得了不菲的成绩,但如果将眼光收至五岳之首的泰山,就会发现泰安市在开发外国游客市场上还有很多需要改进的地方。本文以俄罗斯游客入境旅游为切入点,探讨俄罗斯公民来华旅游的现状,剖析泰山旅游的优势和产业发展的不足之处,希望借此促进泰安旅游市场的良性发展。
As a strong tourist city, the tourism industry plays a decisive role in the economic development of Tai’an City. With the advancing strategy of “Belt and Road”, China has become increasingly close to the Russian-speaking countries headed by Russia. Our country has made remarkable achievements in the development of inbound tourist industry for foreign tourists. However, Taishan, the first one, will find that there are still many areas for improvement in the market for developing foreign tourists in Taian City. In this paper, Russian tourists inbound tourism as the starting point to explore the status of Russian citizens to China tourism, tourism analysis of the advantages of Mount Tai and the inadequacies of industrial development, hoping to promote the healthy development of Tai’an tourism market.