江苏,中国毛绒玩具最大的主产区,其中尤以“中国毛绒玩具礼品之都”扬州闻名遐迩。但是,近年来,随着当地经济结构的调整及诸多因素影响,江苏玩具的出口量增长缓慢,产业呈现衰退之态。2006年,江苏从全国玩具出口第二的位置跌落,居季军;2007年,跌出三强,此后至今,一直屈居第四位。2011年江苏玩具出口15.62亿美 Jiangsu, China’s largest main production area of ​​plush toys, especially in the “China plush toy gift capital” Yangzhou famous. However, in recent years, with the adjustment of the local economic structure and many other factors, the export volume of toys in Jiangsu Province has been slow to grow and the industry has shown signs of recession. In 2006, Jiangsu dropped from the position of the second place for toy exports in the country, ranking the third place. In 2007, Jiangsu fell out of the top three and has been the fourth place since then. In 2011, Jiangsu exported 1.562 billion U.S. dollars of toys