论文部分内容阅读
本文在需求可以随机扰动的假设条件下,针对固定折扣定价这种定价方式,研究了折扣次数对厂商收益的影响。研究结果表明:厂商的期望利润随折扣次数的增大而增大,但利润增长幅度随折扣次数的增大而减小。
Under the assumption that demand can be randomly disturbed, this paper studies the impact of discount on the firm’s return for fixed pricing. The results show that: the expected profit of the manufacturer increases with the increase of the discount, but the increase of the profit decreases with the increase of the discount.