健康教育与健康促进工作具有社会性和群众性,其组织管理工作是城乡基层健康教育的首要任务。健康教育与健康促进是疾病预防控制体系的重要组成部分,是公共卫生服务工作的一项基本职能,是一项有计划、有组织的,通过教育、传播和行为干预、保护和促进人民健康的社会活动。城乡基层卫生机构和专业人员是开展健康教育与健康促进工作的主体,同时要广泛动员社区各部门、单位和组织支持并参与健康教育与健康促进工作。 Health education and health promotion work with social and mass, and its organization and management work is the primary task of urban and rural grassroots health education. Health education and health promotion are important components of disease prevention and control system. They are a basic function of public health service. They are a planned and organized program to protect and promote people’s health through education, communication and behavior intervention social activity. The grass-roots health institutions and professionals in urban and rural areas are the main bodies that carry out health education and health promotion work. At the same time, they should mobilize various departments, units and organizations in the community to support and participate in health education and health promotion.