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当北美市场家用的HD DVD与BD光驱在2007年第四季度屡屡创下单月销售新高,信息用蓝色激光光驱销售却呈现持平的现象,并未出现放量销售的情景,使得台系光驱厂商对于BD光驱销售出现保守看法。为加速信息用蓝色激光市场起飞,台韩日三系光驱业者纷纷推出低价机型争夺市占率,其中先锋(Pioneer)和华硕等力挺BD康宝(BD Combo),零售价压低至299美元,建兴、飞利浦(Philips)与明基等品牌业者则是打出BD-ROM争夺市占率,零售价压低至199美元,与最早推出的BD刻录机约499美元相比,价格低了3～4成。
When the North American market for home use HD DVD and BD drive in the fourth quarter of 2007 repeatedly hit a single-month sales high, the information with the blue laser drive sales are flat, there is no case of heavy volume sales, making Taiwan-based optical drive manufacturers BD drive sales appear conservative view. In order to speed up the information take-off with the blue laser market, Taiwan, South Korea and Japan’s three-line optical disc drive manufacturers have launched low-cost models for market share, with Pioneer and Asustek supporting BD Combo with retail prices as low as At $ 299, brands such as Lite, Philips and BenQ hit a BD-ROM market share with retail prices as low as $ 199 and a price that is about 3 times lower than the first BD recorders about $ 4993 ~ 4 into.