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在西方企业中,战略计划的重要性与地位正在日益突出,但是,战略计划在企业中的实践效果却不尽人意,管理学者对此的研究已经表明,企业未能取得战略计划成功实践效果却不尽人意,管理学者对此的研究已经表明,企业未能取得战略计划成功的重要原因在于过分依赖于战略计划的理论与方法,而忽视了战略计划取胜之道的另外一而,即所谓战略计划的艺术。下面就介绍一下西方管理学者在此方面的新探索。
In western companies, the importance and status of strategic plans are increasingly prominent. However, the practical results of strategic plans in companies are not satisfactory. Management scholars have shown that the company has failed to achieve a successful strategic plan. Unsatisfactory, research by management scholars has shown that the main reason why companies fail to achieve strategic plan success lies in their over-reliance on the theory and methods of strategic planning, while ignoring the other strategy of strategic planning, namely, the so-called strategy. The art of planning. Let’s introduce the new exploration of Western management scholars in this area.