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认知科学中情绪研究的兴起和发展改变了人们对情绪介入经济决策的传统认识。文章在梳理认知科学关于情绪介入决策的基础上,从权变的视角分析了情绪介入决策的权变因素,并阐述了认知科学对情绪介入经济决策研究的渗透和影响。文章认为认知科学对经济学的影响表现为:在研究视角上,可以从认知科学的信息加工视角理解情绪介入经济决策的内在机制;在研究层次上,经济决策的研究从行为层进入到认知心理层和脑神经层;在研究方法上,认知科学的行为实验和脑功能成像技术等方法被运用到经济决策的研究中;在研究模型上,经济学家发展了一些基于具体情绪的决策模型。文章在认知科学的基础上构建了经济学情绪—理性互动决策的概念模型。
The rise and development of emotional research in cognitive science has changed people’s traditional understanding of economic intervention in the emotional intervention. Based on the cognitive science decision-making on emotional intervention, the article analyzes the contingency factors of emotional intervention decision-making from the contingency perspective and expounds the infiltration and influence of cognitive science on the research of emotional intervention decision-making. The article thinks that the impact of cognitive science on economics is as follows: from the perspective of research, we can understand the internal mechanism of economic intervention in emotion-based intervention from the perspective of information processing of cognitive science; at the research level, the study of economic decision- Cognitive psychology and cranial nerve layer; in the research methods, cognitive science behavior experiment and brain imaging technology and other methods have been applied to economic decision-making research; in the research model, economists have developed some based on specific emotions Decision model. Based on cognitive science, the article constructs the conceptual model of economic emotion-rational interaction decision-making.