麦当劳、肯德基进军中国市场,在我国的餐饮业引起了很大的震动。虽然,有荣华鸡、红高梁等一些企业奋起急追,但中式快餐在快餐业的市场份额仍不见增长。总结正反两方面的经验教训,笔者认为,要发展我国的快餐业需要在三个方面做好工作。操作标准化实现制作标准化是中式快餐产业化 McDonald’s and KFC entered the Chinese market, causing a great shock in China’s catering industry. Although some enterprises such as Ronghua Chicken and Hongliangliang are keen to follow up, the market share of Chinese fast food in the fast food industry still shows no growth. Summarizing both positive and negative lessons, the author believes that to develop China’s fast-food industry needs to do a good job in three aspects. Standardization of production operations to achieve standardization of Chinese fast food industry