策划，应用甚广。渗透于政治、军事、经济、文化和社会活动的各个领域。大至“乒乓外交”、“一国两制”，小至每一项传播活动、公关活动。随着我国的对外开放和市场经济的建立，策划在商界、广告界和公共关系领域运用更加频繁，发挥更大的作用。如“中原商战”、“亚细亚现象 Planning, application is very wide. Infiltrate into all areas of political, military, economic, cultural and social activity. From “pingpong diplomacy” and “one country, two systems” to as much as every communication and public relations event. With China’s opening to the outside world and the establishment of a market economy, it is planned to use it more frequently and to play a greater role in the fields of business, advertising and public relations. Such as “Central Plains business war,” "Asia phenomenon