在市场经济中如何培养企业的竞争力,是一项深远而又重大的课题。其中企业文化建设是核心竞争力要素之一。企业文化对企业的生存和发展起着举足轻重的作用,是企业不断前进并在市场竞争中获胜的锐利武器。 企业文化体现企业的形象和精神。树立良好的企业形象需要企业文化来支撑。现代企业无论从领导水平到员工素质,无论从产品质量到管理设施,无论从产品开发到环境建 How to cultivate the competitiveness of enterprises in a market economy is a far-reaching and major issue. One of the core competitiveness of corporate culture is one of the elements. Corporate culture plays an important role in the survival and development of enterprises and is a sharp weapon for enterprises to continuously advance and win the market competition. Corporate culture reflects the corporate image and spirit. Establish a good corporate image requires corporate culture to support. Modern enterprises in terms of leadership to the quality of staff, both from product quality to management facilities, both from product development to the environment