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随着现代文化市场体系的建立,文化产业的转企改制已经成为文化体制改革不可或缺的一部分。2013年,党的十八届三中全会颁布的《中共中央关于全面深化改革若干重大问题的决定》提出要将特殊管理股制度应用于目前按规定进行改革的国有出版企业。2014年,中央在《深化文化体制改革实施方案》中提出要把在传媒行业内进行特殊管理股制度试点作为重点工作。因此,该制度的重要性与特殊性不言而喻。笔者将基本介绍特殊管理股,着重分析我国出版企业实施特殊管理股问题,以及基于欧美的特殊管理股实践,分析我国实施特殊管理股的可行性,最后给出建议和对策。
With the establishment of a modern cultural market system, the restructuring of enterprises in the cultural industry has become an indispensable part of the reform of the cultural system. In 2013, the “Decision of the CPC Central Committee on Several Important Issues concerning the Overall Deepening of Reform” promulgated by the Third Plenary Session of the 18th CPC Central Committee proposed to apply the special management stock system to the state-owned publishing enterprises that are currently undergoing the reform. In 2014, the Central Government proposed in the “Implementation Plan for Deepening the Reform of the Cultural System” that it should make the pilot projects of the special management unit system within the media industry a priority. Therefore, the importance and particularity of the system are self-evident. I will introduce the basic management of special stocks, focusing on the analysis of the issue of the implementation of our country’s special management unit stocks, as well as based on the practice of special management unit in Europe and the United States to analyze the feasibility of implementing special management unit in our country, and finally give suggestions and countermeasures.