随着互联网的高速发展,当前已经形成了多元化的传媒环境,传播异化现象随之而来,且来势汹汹,呈现出道德丑态化、社会危机化、形象虚拟化、行为暴力化等特点。当黑暗面、灰色面成为传播的兴奋点,且持续传播,必将形成大众的道德恐慌。主要研究道德恐慌的形成机制、大众媒介在道德恐慌中的角色,论者提醒社会化媒体警惕对道德恐慌的推动。 With the rapid development of the Internet, a diversified media environment has been formed. The phenomenon of dissemination and alienation ensues and menacing. The characteristics of morality such as morality, social crisis, image virtualization and behavior violence appear. When the dark side, the gray side became the dissemination of excitement, and continue to spread, will form a public moral panic. The main study of the formation mechanism of moral panic, the role of mass media in moral panic, the reader reminded the social media vigilance to promote moral panic.