借梯登楼创造名牌──江苏省华英集团“采标”工作纪实郭宗佑，刘书文，琴廷华──江苏省华英集团是我国制鞋机械工业的重点企业，在激烈的市场竞争中，“借梯登楼”，把采用国际标准和国外先进标准，作为提高产品技术水平和制造质量的重要举措。近几年来，通过采用国际标... Creating Famous Brands by Ladder Building--Records of “Branding” by Huaying Group of Jiangsu Province Guo Zongyou, Liu Shuwen, Qin Tinghua – Jiangsu Huaying Group is a key enterprise in China’s shoemaking machinery industry, in the fierce market competition, “Ladder took the stairs” and adopted international standards and foreign advanced standards as an important measure to improve product technology and manufacturing quality. In recent years, through the adoption of international standards...