“究竟是电视剧中间插播广告,还是广告中间插播电视剧?”一段时间以来,热门电视剧播放中间总会频繁出现广告,观众的收视体验因广告的介入而支离破碎。完完整整、酣畅淋漓地欣赏一部电视剧,成了观众的奢望。其实,人们并不反对合理的广告,也理解广告收入对于电视台生存发展 “For the middle of the drama mid-range commercials, or mid-commercials?” For some time now, there has always been an advertisement in the middle of popular TV shows, and audience viewing experience is fragmented by the involvement of advertisements. Complete, hearty to enjoy a TV series, has become the luxury of the audience. In fact, people do not object to reasonable advertising, but also understand the advertising revenue for the survival and development of television stations